Performance and Competitive Advantage: Aspects Related to Small and Medium Enterprises in Mexico

• Afonso Vagarecha Cabiço Muibo Universidad Juárez Autónoma de Tabasco, Villahermosa, México. https://orcid.org/0000-0002-0330-0215
• Arturo Martínez de Escobar Fernández Universidad Juárez Autónoma de Tabasco, Villahermosa, México. https://orcid.org/0000-0001-5249-5824
• María del Carmen Sandoval Caraveo Universidad Juárez Autónoma de Tabasco, Villahermosa, México. https://orcid.org/0000-0002-5482-3032

DOI: https://doi.org/10.46925//rdluz.38.23

Keywords: Performance, competitive advantage, competitiveness, strategic resources, SMEs

Abstract

The dominant theories in strategic management consider that competitive advantage is the performance of the company, while the opposition affirms that it is the ability of companies to achieve superior performance. The latter states that competitive advantage could determine the performance of the company, but that many other factors can modify the relationship. The purpose of this study was to analyze the importance of competitive advantage and business performance in the context of small and medium enterprises in Mexico. Its was carried out from a qualitative approach, with a descriptive scope through an in-depth bibliographic review. In the Mexican case, the competitive advantage of small and medium-sized companies has been negatively affected by the lack of access to financing, administrative failures, technological backwardness and lack of qualified labor, which negatively affects their performance. Therefore, research results have shown that human capital, innovation, process technology, strategic planning, productivity, quality assurance, supply chain management, and adaptability play a role. crucial in the competitiveness and success of the studied business sector.

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